Preparing Homeowners for Inland Flooding
A publication designed and distributed for FloodHelpNY, a project of The Center for NYC Neighborhoods.
Goal: Educate homeowners about the actions they can take to prepare for and mitigate the rising risk of stormwater flooding of New York City.
Role: Project management, content and graphic design, printing, distribution.
Audience: NYC homeowners in areas with a history of inland flooding.
Tactics: Translation to 6 languages, digital distribution through social media and paid advertising, targeted print distribution to community partners and libraries in the New York City, Brooklyn, and Queens public library systems.
Impact: Initial printing of 10,000 copies distributed to targeted community partners and 30 library branches in high-risk stormwater flooding areas across all five boroughs.
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